Silhouette of a person in orange clothes walking forward against solid orange backdrop

CodeZen

Developer tool landing page that converts technical depth into visual clarity.

Year:

2024

Location:

Singapore

Service:

Web Design & Development

Man wearing a brown puffer jacket and cap looking to the side in warm lighting

CodeZen Labs

01

+55%

Trial-to-Signup

A focused landing flow increased clarity and accelerated paid conversions.

02

2.7x

Trial-to-Signup

Developers stayed in the environment longer with optimized task paths.

03

73%

Feature Discoverability

More users found advanced functionality without onboarding materials.

NEXT STEP

Ready to unlock similar results?

Let's explore your project, no obligations.

glamorous fashion portrait

CLIENT TESTIMONIAL

Our new site finally explains what our product does — and people actually stay long enough to try it.

Company Logo

CodeZen Labs

2024

Man wearing a hoodie facing away from camera against an orange glow
Close-up portrait of a woman wearing a simple black top against brown backdrop

THE PROBLEM

CodeZen’s previous site failed to communicate its real value. Although their product was strong, the landing page read like a documentation page — long text, no visuals, and no emotion. Visitors didn’t understand the offer or how the tool would improve their workflow. Internally, their content team also struggled to update the website since there was no CMS structure or design consistency.

Portrait of a hooded woman looking directly ahead with low dramatic lighting

THE SOLUTION

We rebuilt everything from scratch in Framer with a focus on visual storytelling. The hero section introduced the tool’s power in three seconds through dynamic UI previews and subtle motion. A CMS-driven structure allowed the team to add new API updates instantly without breaking layout integrity. Animations were functional — showing code transforming into design — reinforcing the “build smarter, not harder” narrative.

Person wearing a bucket hat and hoodie, face mostly concealed in shadow

THE RESULT

After relaunch, average session duration doubled, and demo sign-ups increased by 110%. Developers appreciated the clarity and visual identity alignment between the tool and its website. The new CMS workflow empowered CodeZen’s internal team to handle weekly updates confidently — no developer bottlenecks.

FROM THE ARCHIVE

Person wearing white ski goggles and a knitted hood, facing sideways with motion blur.

THE NEXT STEP

Let's Build Momentum

A focused build process that turns ideas into momentum — without chaos, delays, or guesswork.

Proven
Outcome

  • 120+ product & brand launches

  • 97% on-time delivery rate

  • +38% average lift in engagement

Engagement Timeline

  • 24-hour first response

  • 72-hour kickoff after intro call

  • 14-day first deliverable window

Silhouette of a person in orange clothes walking forward against solid orange backdrop

CodeZen

Developer tool landing page that converts technical depth into visual clarity.

Year:

2024

Location:

Singapore

Service:

Web Design & Development

Man wearing a brown puffer jacket and cap looking to the side in warm lighting

CodeZen Labs

01

+55%

Trial-to-Signup

A focused landing flow increased clarity and accelerated paid conversions.

02

2.7x

Trial-to-Signup

Developers stayed in the environment longer with optimized task paths.

03

73%

Feature Discoverability

More users found advanced functionality without onboarding materials.

NEXT STEP

Ready to unlock similar results?

Let's explore your project, no obligations.

glamorous fashion portrait

CLIENT TESTIMONIAL

Our new site finally explains what our product does — and people actually stay long enough to try it.

Company Logo

CodeZen Labs

2024

Man wearing a hoodie facing away from camera against an orange glow
Close-up portrait of a woman wearing a simple black top against brown backdrop

THE PROBLEM

CodeZen’s previous site failed to communicate its real value. Although their product was strong, the landing page read like a documentation page — long text, no visuals, and no emotion. Visitors didn’t understand the offer or how the tool would improve their workflow. Internally, their content team also struggled to update the website since there was no CMS structure or design consistency.

Portrait of a hooded woman looking directly ahead with low dramatic lighting

THE SOLUTION

We rebuilt everything from scratch in Framer with a focus on visual storytelling. The hero section introduced the tool’s power in three seconds through dynamic UI previews and subtle motion. A CMS-driven structure allowed the team to add new API updates instantly without breaking layout integrity. Animations were functional — showing code transforming into design — reinforcing the “build smarter, not harder” narrative.

Person wearing a bucket hat and hoodie, face mostly concealed in shadow

THE RESULT

After relaunch, average session duration doubled, and demo sign-ups increased by 110%. Developers appreciated the clarity and visual identity alignment between the tool and its website. The new CMS workflow empowered CodeZen’s internal team to handle weekly updates confidently — no developer bottlenecks.

FROM THE ARCHIVE

Person wearing white ski goggles and a knitted hood, facing sideways with motion blur.

THE NEXT STEP

Let's Build Momentum

A focused build process that turns ideas into momentum — without chaos, delays, or guesswork.

Proven
Outcome

  • 120+ product & brand launches

  • 97% on-time delivery rate

  • +38% average lift in engagement

Engagement Timeline

  • 24-hour first response

  • 72-hour kickoff after intro call

  • 14-day first deliverable window

Silhouette of a person in orange clothes walking forward against solid orange backdrop

CodeZen

Developer tool landing page that converts technical depth into visual clarity.

Year:

2024

Location:

Singapore

Service:

Web Design & Development

Man wearing a brown puffer jacket and cap looking to the side in warm lighting

CodeZen Labs

01

+55%

Trial-to-Signup

A focused landing flow increased clarity and accelerated paid conversions.

02

2.7x

Trial-to-Signup

Developers stayed in the environment longer with optimized task paths.

03

73%

Feature Discoverability

More users found advanced functionality without onboarding materials.

NEXT STEP

Ready to unlock similar results?

Let's explore your project, no obligations.

glamorous fashion portrait

CLIENT TESTIMONIAL

Our new site finally explains what our product does — and people actually stay long enough to try it.

Company Logo

CodeZen Labs

2024

Man wearing a hoodie facing away from camera against an orange glow
Close-up portrait of a woman wearing a simple black top against brown backdrop

THE PROBLEM

CodeZen’s previous site failed to communicate its real value. Although their product was strong, the landing page read like a documentation page — long text, no visuals, and no emotion. Visitors didn’t understand the offer or how the tool would improve their workflow. Internally, their content team also struggled to update the website since there was no CMS structure or design consistency.

Portrait of a hooded woman looking directly ahead with low dramatic lighting

THE SOLUTION

We rebuilt everything from scratch in Framer with a focus on visual storytelling. The hero section introduced the tool’s power in three seconds through dynamic UI previews and subtle motion. A CMS-driven structure allowed the team to add new API updates instantly without breaking layout integrity. Animations were functional — showing code transforming into design — reinforcing the “build smarter, not harder” narrative.

Person wearing a bucket hat and hoodie, face mostly concealed in shadow

THE RESULT

After relaunch, average session duration doubled, and demo sign-ups increased by 110%. Developers appreciated the clarity and visual identity alignment between the tool and its website. The new CMS workflow empowered CodeZen’s internal team to handle weekly updates confidently — no developer bottlenecks.

FROM THE ARCHIVE

Person wearing white ski goggles and a knitted hood, facing sideways with motion blur.

THE NEXT STEP

Let's Build Momentum

A focused build process that turns ideas into momentum — without chaos, delays, or guesswork.

Proven
Outcome

  • 120+ product & brand launches

  • 97% on-time delivery rate

  • +38% average lift in engagement

Engagement Timeline

  • 24-hour first response

  • 72-hour kickoff after intro call

  • 14-day first deliverable window

Create a free website with Framer, the website builder loved by startups, designers and agencies.